The Business of Books – The Success Story of an Indie Bookstore

  FoxTale Book Shoppe is celebrating eight years in business and is often compared to the Shop Around the Corner from “You’ve Got Mail. The store is the brain child of three ladies, Ellen Ward, Karen Schwettman and Jackie Tanase. They’ve managed to develop a strategy for success in an increasingly competitive marketplace. I recently spoke with Ellen who provided some insight into the success of their shop in historic Woodstock, Georgia. Middle Grade Mafia: Each [...]